Sula Wine Price in Hyderabad 2026: Red, White & Rosé Rates

If you have been exploring wine in Hyderabad over the last few years, chances are the first bottle you ever picked up was a Sula. Walk into any TSBCL outlet across Banjara Hills, Jubilee Hills, Hitec City, or Gachibowli and Sula Vineyards occupies the most prominent shelf space in the wine section — and for very good reason. The brand is India’s largest wine producer, its most awarded, and without question the most accessible entry point into wine for buyers in Hyderabad who are curious about the category for the first time.

Founded in 1999 by Rajeev Samant in Nashik, Maharashtra — India’s undisputed wine capital — Sula Vineyards transformed the Indian wine industry by introducing international grape varieties to the subcontinent and producing wines of genuine quality at prices that the Indian middle class could actually afford. Today, Sula exports to over 30 countries and dominates the domestic wine market with a share that no other Indian brand comes close to matching. In Hyderabad specifically, Sula’s distribution through the Telangana State Beverages Corporation (TSBCL) ensures it is available at virtually every licensed wine outlet across the city at consistent, government-regulated prices.

This is your complete and updated guide to every Sula wine variant available in Hyderabad in 2026 — red, white, and rosé — with full price tables across all sizes.

Understanding Sula Wine Pricing in Hyderabad

Before diving into the prices, it helps to understand the framework. Hyderabad operates under TSBCL’s monopoly pricing system. The government sets MRP for every alcohol brand sold in Telangana, and this MRP is uniform across every TSBCL outlet in the city — whether you are buying in Jubilee Hills or Kukatpally, the price for the same Sula bottle is the same. This predictability is one of the genuine consumer advantages of the TSBCL system.

Telangana’s excise structure places wine pricing at a moderate-to-high level compared to Delhi or UP — broadly comparable to Karnataka. Sula wines in Hyderabad are typically ₹25–₹50 more expensive per bottle than the same wine in Delhi, and around ₹50–₹100 more expensive than in Goa. But compared to Mumbai, prices are broadly comparable or marginally lower on most variants.

Sula Red Wine Price in Hyderabad 2026

Red wine is Sula’s strongest and most popular category in Hyderabad. The Cabernet Shiraz — Sula’s flagship red blend — is consistently the most purchased wine at TSBCL outlets across the city. Here is the complete red wine price list:

Sula Cabernet Shiraz is the brand’s bestselling red wine globally and the most purchased wine at Hyderabad’s TSBCL outlets. It is a warm, fruit-forward blend of Cabernet Sauvignon and Shiraz grapes grown in Nashik’s sun-drenched vineyards. Expect aromas of blackcurrant, ripe plum, and a subtle hint of spice with a medium body, soft tannins, and a smooth, easy finish. At ₹625–₹710 for 750ml, it represents outstanding value for the quality it delivers.

Sula Dindori Reserve Shiraz at ₹1,048–₹1,185 is the most impressive red wine in Sula’s standard range. Produced from single vineyard Shiraz grapes grown in the Dindori sub-region of Nashik — known for its cooler temperatures and volcanic soil — this wine delivers genuine complexity. Dark plum, black pepper, oak-derived vanilla, and a satisfyingly long finish place it firmly in the serious wine category. For Hyderabad buyers who want to step up from the entry-level Cabernet Shiraz, this is the most rewarding next bottle to try.

Sula Rasa Cabernet Sauvignon at ₹1,920–₹2,220 is Sula’s premium flagship red — structured, full-bodied, and age-worthy. Rich blackcurrant, cedar, and dark chocolate notes with firm tannins and a persistent finish make it the finest red wine experience available from this brand in Hyderabad.

Sula White Wine Price in Hyderabad 2026

White wine has been growing strongly in Hyderabad’s TSBCL market, driven by the city’s large IT and corporate workforce who have developed a genuine preference for lighter, refreshing wines particularly suited to the city’s warm and dry climate. Sula leads this category with the widest range of white wines available at TSBCL outlets.

Sula Chenin Blanc is India’s bestselling white wine and Hyderabad’s most purchased Sula white. Made from 100% Chenin Blanc grapes, it is a fresh, medium-dry white wine with tropical fruit notes — guava, mango, and a hint of citrus — on the nose. Light-bodied, clean, and refreshing with a gently sweet finish that makes it extremely approachable for first-time white wine buyers. At ₹625–₹705 for 750ml, it is also one of the best value white wines available in Hyderabad’s market.

Sula Sauvignon Blanc at ₹645–₹728 is the crisper, drier alternative — grassy with citrus, gooseberry, and a clean mineral finish. It is the preferred choice for buyers who enjoy white wine with seafood, light salads, and delicate preparations.

Sula Dindori Reserve Viognier at ₹1,048–₹1,188 is the premium white option and arguably India’s most distinctive white wine. Viognier is an aromatic French variety that produces wines with floral notes — jasmine and rose petal — alongside stone fruit character of peach and apricot and a gentle honeyed finish. It is available at the better-stocked TSBCL outlets in Banjara Hills and Jubilee Hills and is highly recommended for buyers who want a truly premium Indian white wine experience.

Sula Rosé Wine Price in Hyderabad 2026

Rosé wine is the fastest-growing wine category in Hyderabad’s social drinking culture, and Sula’s rosé range is at the centre of that growth. The Zinfandel Rosé in particular has become a defining wine for a large segment of Hyderabad’s young urban professional population.

Sula Zinfandel Rosé is India’s first-ever Zinfandel Rosé and the country’s most popular rosé wine. Made from 100% Zinfandel grapes, it presents a pale pink colour with strawberry, watermelon, and light floral notes on the nose. It is off-dry — meaning a hint of sweetness — with a light, refreshing body and a clean finish that makes it exceptionally easy to drink. At ₹665–₹748 for 750ml at Hyderabad TSBCL outlets, it sits at an accessible price point for a branded rosé of this quality.

Sula Grenache Rosé at ₹858–₹968 is the more premium and drier rosé option. Made from Grenache grapes, it delivers a deeper salmon-pink colour, more structure on the palate, and a more complex combination of red berry and floral notes. It is the preferred choice among more experienced rosé drinkers who want a more serious and refined experience.

Where to Buy Sula Wine in Hyderabad

Sula wines are available across the TSBCL outlet network throughout Hyderabad. For the widest variant selection including the Dindori Reserve range and Grenache Rosé, the best-stocked outlets are in Banjara Hills, Jubilee Hills, Gachibowli, and Hitec City — areas where the high IT professional density drives consistent demand for the full Sula portfolio. Quick commerce delivery through Swiggy Instamart, Blinkit, and Zepto is also available across most Hyderabad residential zones at near-TSBCL pricing.

Frequently Asked Questions

Q: What is the price of Sula Cabernet Shiraz 750ml in Hyderabad?

A: The 750ml bottle of Sula Cabernet Shiraz is available at approximately ₹625–₹710 at TSBCL outlets across Hyderabad.

Q: Which is the best Sula wine for first-time buyers in Hyderabad?

A: Sula Chenin Blanc for white wine and Sula Cabernet Shiraz for red wine are both excellent starting points — widely available, well-priced, and consistently enjoyable.

Q: Is Sula Dindori Reserve available in Hyderabad?

A: Yes — at well-stocked TSBCL outlets in Banjara Hills, Jubilee Hills, and Gachibowli. Both the Shiraz and Viognier variants are available.

Q: What is the legal drinking age in Telangana?

A: The legal drinking age in Telangana is 21 years.