Uttar Pradesh is a state where whisky culture runs deep and wide. From the sophisticated bars of Lucknow’s Gomti Nagar to the busy liquor stores of Noida’s Sector 18, from the international tourist zones of Agra to the growing nightlife of Varanasi — UP’s whisky market is one of India’s most active and diverse by sheer population volume. Within that market, Black and White occupies an interesting and meaningful position as one of the most accessible genuine imported Scotch whiskies available at UP excise shops.
For UP buyers who want to step up from Indian blended whiskies but are not ready to commit to the premium price of Chivas Regal or Johnnie Walker Black Label, Black and White sits precisely in the right gap. It carries genuine Scottish provenance — produced by Diageo from a blend of malt and grain whiskies from Scotland — at a price that makes it practical for regular social drinking rather than purely occasional splurge purchases.
Understanding UP’s pricing context for Black and White is important before diving into the numbers. The Uttar Pradesh government charges a higher excise duty on imported Scotch compared to Delhi and Chandigarh, and this directly impacts the retail price. Data confirms that Black and White in UP starts at around ₹2,500 for the 750ml — significantly higher than Delhi’s ₹1,550–₹1,900 for the same bottle. This gap is purely excise-driven and is consistent across all imported Scotch categories in UP. This is the complete 2026 guide.

About Black and White Whisky
Produced by Diageo, the world’s largest spirits company. Originally created by James Buchanan in 1879 as Buchanan’s Blend, renamed Black and White in 1902 — inspired by the brand’s iconic black bottle and white label, themselves drawn from the black and white Scottish Terriers that became its famous mascot symbol. Bottled at 40% ABV. A blend of malt and grain whiskies from multiple Scottish distilleries, distributed in India through United Spirits. Classified as an imported Scotch under UP’s excise framework, which places it in the higher-duty category compared to Indian-made foreign liquor.
Tasting Notes
Black and White is smooth, light, and genuinely approachable. Pale gold in colour. On the nose — fresh grain, gentle malt, subtle floral notes. Clean and inviting without demanding attention. On the palate — vanilla, caramel, light biscuit, sweet oak, and a mild distant spice from the malt component. The finish is gentle and warming, short to medium in length, and clean throughout. An unchallenging whisky that is as enjoyable neat as it is on the rocks or in a simple cocktail. For UP buyers new to imported Scotch, it is one of the most universally recommended starting points — smooth enough to drink neat from the first pour without any experience with Scotch required.
Black and White Whisky Price in UP 2026 — All Size Rate List
| Size | UP Excise Shop Price |
| 90ml | ₹595 – ₹695 |
| 180ml | ₹1,108 – ₹1,258 |
| 375ml | ₹2,048 – ₹2,348 |
| 750ml | ₹2,400 – ₹2,700 |
| 1,000ml (1 Litre) | ₹3,100 – ₹3,600 |
The 750ml at ₹2,400–₹2,700 is the most purchased Black and White format across UP’s excise shops. Confirmed data places the UP 750ml price starting at approximately ₹2,500 — broadly in line across Lucknow, Kanpur, Noida, and other major UP cities with minor store-level variation. This is notably higher than Delhi’s ₹1,550–₹1,900 for the same bottle, a difference directly attributable to UP’s higher imported spirits excise duty. The 375ml at ₹2,048–₹2,348 is a practical mid-size option for buyers who want to try Black and White at lower outlay. The 90ml miniature at ₹595–₹695 is available at select premium liquor stores in Lucknow and Noida for sampling and gifting hamper use.
Retail vs Bar vs Delivery — Price Comparison in UP
| Buying Channel | B&W 375ml | B&W 750ml | B&W 1 Litre |
| Licensed Excise Shop | ₹2,048 – ₹2,348 | ₹2,400 – ₹2,700 | ₹3,100 – ₹3,600 |
| Casual Bar / Restaurant | ₹3,892 – ₹4,461 | ₹4,560 – ₹5,130 | N/A |
| Premium Lounge (Lucknow/Noida) | ₹6,144 – ₹7,044 | ₹7,200 – ₹8,100 | N/A |
| Quick Commerce Delivery | ₹2,191 – ₹2,512 | ₹2,568 – ₹2,889 | ₹3,317 – ₹3,852 |
Bar markups on Black and White in UP follow the consistent national pattern — two to three times retail at a mid-range bar. For home consumption, excise shop purchases or quick commerce delivery through Swiggy Instamart, Blinkit, and Zepto in Lucknow and Noida is always the most economical approach.
UP vs Other Indian Cities — Black and White Price Comparison
| City | B&W 750ml Price | vs UP |
| Goa | ₹1,350 – ₹1,650 | ₹750 – ₹1,050 cheaper |
| Delhi | ₹1,550 – ₹1,900 | ₹500 – ₹800 cheaper |
| Chandigarh | ₹1,450 – ₹1,750 | ₹650 – ₹950 cheaper |
| Haryana | ₹1,450 – ₹1,750 | ₹650 – ₹950 cheaper |
| UP | ₹2,400 – ₹2,700 | Benchmark |
| Kolkata | ₹1,800 – ₹2,200 | ₹200 – ₹500 cheaper |
| Hyderabad | ₹2,000 – ₹2,500 | Broadly comparable |
| Bangalore | ₹2,200 – ₹2,600 | Broadly comparable |
| Mumbai | ₹2,300 – ₹2,900 | Broadly comparable |
This comparison reveals an important and somewhat surprising fact — UP’s Black and White pricing sits in the expensive tier of India’s national table, alongside Bangalore, Mumbai, and Hyderabad. The reason is straightforward: UP levies higher excise duties on imported Scotch than Delhi, Chandigarh, Haryana, and even Kolkata. For UP buyers who travel to Delhi regularly — a very common pattern given the state’s proximity to the capital — buying Black and White in Delhi saves ₹500–₹800 per 750ml bottle. This is a meaningful saving that accumulates significantly for regular purchases.
City-Wise Black and White Availability in UP
| City | 750ml | 375ml | 180ml | 90ml |
| Lucknow (Gomti Nagar) | ✅ Excellent | ✅ Good | ✅ Good | ✅ Select stores |
| Noida / Greater Noida | ✅ Excellent | ✅ Good | ✅ Good | ✅ Select stores |
| Agra | ✅ Good | ✅ Moderate | ⚠️ Limited | ❌ Rare |
| Kanpur | ✅ Good | ✅ Moderate | ⚠️ Limited | ❌ Rare |
| Varanasi | ✅ Moderate | ⚠️ Limited | ❌ Rare | ❌ Unavailable |
| Ghaziabad | ✅ Good | ✅ Good | ✅ Good | ⚠️ Limited |
| Prayagraj | ✅ Moderate | ⚠️ Limited | ❌ Rare | ❌ Unavailable |
Lucknow and Noida lead UP comfortably for Black and White availability across all bottle sizes. The 750ml is reliably stocked at most larger excise shops across the state’s major cities. Smaller formats become progressively harder to find outside the two primary urban centres.
Where to Buy Black and White in UP
Black and White is available at most larger licensed excise shops across UP’s major cities. For the 750ml, virtually every well-stocked government and private liquor store in Lucknow and Noida carries it consistently. In Agra, Kanpur, and Ghaziabad, the 750ml is available at established stores in the main commercial zones. For the 375ml and 180ml formats, Lucknow’s Gomti Nagar stores and Noida’s Sector 18 wine shops are the most reliable sources. Quick commerce delivery is operational in Lucknow and Noida through Swiggy Instamart, Blinkit, and Zepto at near-excise pricing.
Smart Buying Tips for UP Buyers
Always verify the MRP on the bottle label before paying. UP’s excise regulations require all licensed stores to sell at or below the state-set MRP. Tourist-adjacent stores in Agra and Varanasi near major attractions sometimes attempt informal markups on imported spirits — buying from established licensed stores in the main commercial zones eliminates this risk. For the best per-millilitre value, the 1 litre bottle at ₹3,100–₹3,600 consistently outperforms the 750ml across UP’s excise-regulated pricing. Serve Black and White at room temperature neat or with a single large ice cube. For cocktail use, a simple highball with ginger ale or quality soda in a 1:3 ratio is the most popular and easy-drinking serve format across UP’s bar culture.
Frequently Asked Questions
Q: What is the price of Black and White 750ml in UP?
A: Approximately ₹2,400–₹2,700 at licensed excise shops across UP. Data confirms the state average at approximately ₹2,500 with minor variation across cities like Lucknow, Kanpur, and Noida.
Q: Why is Black and White more expensive in UP than Delhi?
A: UP levies higher excise duty on imported Scotch whisky than Delhi. This directly raises the retail price by approximately ₹500–₹800 per 750ml compared to Delhi’s rates.
Q: What is the 375ml Black and White price in UP?
A: Approximately ₹2,048–₹2,348 at licensed excise shops across UP.
Q: Is Black and White good value in UP compared to other Scotch?
A: Yes — it sits in the most competitive entry-level Scotch band in UP alongside Teachers, Vat 69, and 100 Pipers. All four deliver genuine Scottish provenance at broadly similar prices.
Q: What is the legal drinking age in Uttar Pradesh?
A: The legal drinking age in Uttar Pradesh is 21 years.